By Maksim Koval, 6 July 2024
TUI Airways signature sales and promotions
TUI Airways offers a spectrum of promotions and sales, especially to its focus destinations. You can browse all live promotions in the popular ATC directory.
Here’s a list of recurring types of promotions that have historically been part of the airline’s marketing strategy:
- Winter Sun Deals Capitalizing on the desire to escape the chill, TUI Airways rolls out Winter Sun Deals. These promotions feature discounted rates to sunny locales and are particularly aimed at travelers in colder regions looking for a respite.
- Kids Fly Free A family-friendly promotion where children under a certain age can fly at no additional cost when accompanied by at least one full-paying adult. This deal is tailored to families and significantly reduces the financial burden of holiday travel.
- Limited-Time Flash Sales These are sporadic, high-urgency sales offering marked-down fares for select routes. Typically disseminated via newsletters and social media, these flash sales cater to flexible and spontaneous travelers.
- Loyalty Program Offers Exclusive for TUI Rewards members, these promotions include bonus points, complimentary upgrades, and other member-specific perks. Being a part of TUI’s loyalty program brings a suite of benefits tailored to frequent flyers.
- Senior Citizen Discounts TUI Airways occasionally offers fare reductions specifically for senior citizens. These discounts aim to make travel more accessible for older adults and are usually available on both domestic and international routes. Verification of age is generally required to avail of these special rates.
When does TUI Airways have sales?
TUI Airways typically has major sales and offers discounted fares during periods outside the peak travel season. Additionally, you may want to keep an eye on special sale events that can occur anytime.
- January It’s not a popular time for most people to travel, so to incentivize travel and keep planes full, TUI Airways usually runs major sales campaigns.
- March–April The spring season, particularly March and April, is considered a “dead zone” for travel when most airlines offer discounted fares to boost demand. TUI Airways often use a spring sale to encourage early bookings for summer vacations.
- September–October These months, just after the summer peak season also see great, low fares as the British carrier tries to stimulate decreasing demand.
- Black Friday/Cyber Monday This shopping holiday in late November is one of the biggest sale periods for most airlines.
- Mid-November TUI Airways may run sales around 1-2 weeks before Black Friday in mid-November. This allows them to get a head start on other carriers that typically have big sales around Black Friday.
- Special sales The airline sometimes celebrates its anniversaries with special promotions. Travel Expos and fairs, where the airline participates, are also opportunities for the company to run exclusive sales, often only available to attendees.
- Last-minute deals These occasional deals are much less predictable. The airline can put some seats on sale for dates just before departure, but these are typically for unusual times and unpopular places.
- Flash sales These spontaneous, short-term sales are often one of the best ways to save on flights. Flash sales can happen at any time and are often announced with little notice. They typically last only a few hours to a couple of days.
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To take advantage of these sales, it’s essential to stay subscribed to the airline’s newsletter and follow its social media channels. The best strategy is to be flexible with your travel dates and look for off-peak times.
A quick guide to TUI promo codes
TUI Airways promo codes are one of the best ways to save money when flying with the airline. They usually come in the form of alphanumeric strings such as SUMMER25, STUDENT10, EARLYBIRD, SEATUPGRADE, etc.
You can browse the latest promo codes in our directory.
How much can I save?
The amount you can save on TUI Airways flights can vary — discount codes typically reduce airfare by 10-25%. Occasionally, promo codes offer savings of up to 50%.
Where to enter TUI Airways promo code
To book a flight with a promo code, enter it during the booking process on the TUI website. Locate the designated field — usually labeled “Promotion Code” or similar — at the checkout screen. You will see the new price (the discount will typically apply to the pre-taxed base fare), and a success message.
The fine print
Most promo codes come with conditions, such as limited validity periods and blackout dates during peak travel seasons. Additionally, they cannot be combined with other discounts or used for bookings made through call centers or at airport counters.
Why don't OTAs
have promo fares?
When you search for flights on OTAs like Expedia, KAYAK, or Skyscanner, you’re accessing data from Global Distribution Systems (GDS) like Amadeus and Sabre, the New Distribution Capability (NDC) system, and direct airline partnerships.
These sources mainly provide standard airfares found on airlines’ websites—which explains why flights have always very similar prices across all OTAs.
However, airlines often reserve their most aggressive or enticing promotions for their own direct sales channels—primarily their websites. These special fares are not fed into GDS systems, and, as a result, OTAs usually don’t include exclusive sales and promotions.
How to keep track
of airline promotions then?
The best way is to take advantage of Air Traveler Club membership, which gives you access to the largest directory of current sales and promotions from more than 150 airlines. The offers are gathered, curated, and published daily.
All airline promotions, sales, and discounts can be viewed in one place:
Where to find TUI Airways promotions?
Stay in touch with the airline. The primary source is TUI Airways official website with the dedicated Deals page. The airline’s social media channels are also excellent resources for current promotions. Additionally, subscribing to TUI Airways newsletter can give you access to exclusive offers and early notifications about upcoming sales.
Does TUI Airways have student discount?
TUI Airways doesn’t offer a standardized student discount on airfare. Instead, the airline occasionally rolls out promotional fares specifically aimed at both British and international students — often timed with school breaks in United Kingdom or the start of semesters. However, these student discounts are not part of the airline’s regular fare offerings.
Nevertheless, the airline frequently engages in seasonal campaigns, package deals and limited-time offers that students can leverage to reduce travel costs. These promotions can vary in scope and may include “youth fares” (for travelers under a certain age) or promotion fares for specific routes, particularly those starting at the airline’s main airport hub (Luton Airport LTN
) and leading to educational hubs or popular vacation destinations.
Furthermore, TUI Airways occasionally partners with educational institutions in United Kingdom, and travel platforms such as IYTC, ISIC, StudentUniverse or STA Travel to offer reduced fares. These platforms usually require verification of student status through educational email addresses or student ID. Once verified, students can access a curated selection of discounted TUI Airways flights — usually ranging from a 5% to 20% reduction on regular ticket prices.
It may also be worth it for students to check with their university or college for their study-abroad programs, internships, or educational tours, where they partner with airlines to provide students with discount codes, coupons and vouchers for flights. A valid student identification is generally required to benefit from these programs.
Find out which airlines give discounts to students right now.
Child promo
Do kids fly free?
TUI Airways discounts for children
TUI Airways doesn’t offer regular free or discounted flight tickets for kids. However, infants can travel for free if they don’t occupy a seat. According to the airline’s policy, children under 2 years old can travel for free on the lap of an accompanying adult passenger on domestic flights. For international flights, fees may apply, typically amounting to 10% of the adult ticket price.
For a detailed explanation, check out the ‘Flying with Kids’ section on the airline’s website.
In the world of commercial aviation, the notion of “free flights for kids” is largely a myth — airlines don’t like to give away seats for children who are too old to sit on your lap for the entire journey. However, discounted fares for young travelers are much easier to find.
TUI Airways occasionally offers promotions where children can fly for a fraction of the adult fare. They typically target children aged 10 to 12 and below, offering savings ranging from 25% to 75% off the ticket price. But there’s a catch — these promotions are often timed to avoid peak travel seasons like school holidays and may be restricted to specific, less popular routes.
Family discounts and promo tickets
TUI Airways offers special travel perks and benefits explicitly crafted for family travel. With a targeted approach to this vital demographic, the airline helps lower travel costs for families with children.
For a complete rundown of the offers and discounts, visit the “Family Holiday Deals” webpage:
From time to time, TUI unveils seasonal campaigns that feature all-inclusive family vacation packages, often in partnership with renowned resorts and sought-after travel locales. Special fare promos targeting families are more likely to appear during school breaks and holiday seasons, complemented by advance booking incentives. However, these family-oriented promotions are not part of the airline’s regular offer.
Although not explicitly designed for families, TUI Airways Economy Plus seating is a popular choice among family travelers for its additional legroom and favorable location near the aircraft’s front. The package may also feature dedicated overhead storage and priority boarding.
List of current family discounts across airlines.
Vacation packages
Holiday deals and special offers
from TUI Airways
TUI Airways often runs special promotions on its holiday and vacation packages. During these sales, you can receive not only price discounts but also extra amenities like free airport transfers, dining credits, or activity vouchers. Special rates are often available for off-peak seasons or holidays like Christmas, New Year’s, or school vacations.
Additionally, holiday packages often include flights, hotels, and sometimes car rentals and activities bundled together. Even with no current promotion, these bundling services result in a lower overall cost than booking each component separately. packages usually come with the added benefit of TUI Airways customer support to assist with any issues during your trip.
For the most current information, visit the official page ‘TUI Holidays’.
Exclusive promotions
TUI Rewards — loyalty program promotions
TUI Airways frequently rolls out seasonal promotions and special offers dedicated exclusively to members of its loyalty program, TUI Rewards. They offer opportunities to boost your points balance with extra points (miles) and accelerate your progression through the program’s elite tiers. During promotions, members may purchase additional miles at a discounted rate, earn them faster, or redeem flights at significantly discounted mileage rates.
Periodic promotions may include partnerships with hotels and car rental companies, offering members exclusive discounts or additional points when booking through TUI Airways partners.
Even without ongoing promotions, TUI Rewards offers substantial value to loyal customers. Program members get access to numerous benefits, such as: earning points for flight and package bookings, exclusive member discounts, access to special promotional offers, redeemable points for onboard amenities and services
Visit the official “TUI Rewards” page for more details:
Business class promotions
In the competitive world of commercial aviation, TUI Airways deploy an array of marketing strategies to entice business class passengers. It frequently offers attractive promotions for business class seats — aimed at filling seats and solidifying long-term relationships with customers. Regularly, the carrier rolls out percentage-based discounts for its premium cabin, which can range from 10% to as high as 25%.
Senior citizen discounts and promos
TUI Airways typically does not offer specialized senior citizen discounts for flight tickets. Nevertheless, the airline periodically rolls out special promotions and sales events that may include discounted fares to select groups of passengers — including senior citizens.
Such promotions may not always be publicly advertised and may not be available for all routes. Instead, senior travelers must inquire directly with the airline or through the reservations team to see if a specific route offers any discounts for older travelers.
Discounts for military personnel and veterans
TUI Airways has no explicit discount program for military personnel and veterans. Instead, special airfares or benefits for these groups often come at the discretion of the reservations team or customer service representatives.
Active-duty or retired military are advised to consult TUI Airways about potential discounts — during the booking process or check-in time.
Rewards from co-branded credit cards
Co-branded credit cards serve as a gateway to accelerated travel rewards, premium amenities, and top-tier services. While many major airlines offer co-branded credit cards to boost customer loyalty and revenue, TUI Airways has opted out of this strategy. It currently does not offer any credit card partnerships, so passengers cannot leverage the benefits and financial perks commonly associated with such programs.
TUI Airways corporate deals
As TUI Airways business model focuses primarily on individual travelers, the airline do not offer a corporate program. However, large businesses can still benefit from discounted rates for large-volume bookings, fare flexibility, and premium services such as priority boarding or increased baggage allowances. Occassionally, TUI Airways may roll out promotions dedicated exclusively to private companies.
FAQ
Can I get discount on TUI Airways?
Yes, TUI Airways offers a spectrum of promotions, seasonal sales, and discount codes throughout the year. You can find them all in the directory created and maintained by Air Traveler Club.
How can I get notified about upcoming TUI Airways promotions?
Air Traveler Club has the option of email or mobile app notifications for promotions run by TUI Airways (and over 150 other airlines). Alternatively, you can subscribe to the airline’s newsletter, or follow them on social media.
Do TUI Airways flights ever go on sale?
Yes, TUI Airways flights often go on sale during off-peak travel seasons. The airline also participate in major sale events like Black Friday and sometimes offer flash sales or last-minute deals with little notice. To catch these offers, it’s best to subscribe to their newsletter, follow their social media channels.
How to use TUI Airways flight coupon?
TUI Airways flight coupon is a physical or digital voucher that has a certain monetary value or specific offer attached to it. Flight coupons may be issued as compensation for delayed or canceled flights, as part of a loyalty program reward, or may be distributed during special promotional events. They can also be purchased for future use or given as gifts. Flight coupons can be applied to various aspects of your travel experience, from ticket fares to seat upgrades and even in-flight amenities.
Like promo codes, these coupons may have specific conditions such as route restrictions, blackout dates, or a minimum booking value.
Is TUI Airways promo legit?
Yes, all TUI Airways promotions, promo codes, and discounts listed in our directory are legit. We only publish offers that are available on the official website, or through airline marketing channels such as newsletter, social media accounts, etc.
Are TUI Airways promo tickets refundable?
All TUI Airways discounted tickets are non-refundable, unless otherwise stated.
User Review
3.5 (651 votes)TUI Airways sales & promotions
TUI Airways offers various promotions and sales to cater to customer needs. One of the most straightforward ways to secure a deal is through promo codes and flight coupons, often distributed via email newsletters or select partnerships.
The airline periodically rolls out special promotions and sales events that may include discounted fares to select groups of passengers — families, students, young travelers, etc. In addition to discounted fares, TUI Airways customers may benefit from perks like priority boarding, flexible ticketing, and waived baggage fees. It’s worth noting that many of these promotions come with specific conditions attached — such as route restrictions, blackout dates, or a minimum booking value.
About the author
Maksim Koval
Aviation industry expert, digital editor at Tiket2 since 2010, and the pioneering founder of the Air Traveler Club.
Maksim is a Bali-based seasoned travel writer, avid flyer, tinkerer, photographer, motorbiker, animal lover, and the truest evangelist of the company. His dedication to providing valuable insights and engaging content has established him as a trusted voice in the industry.
You can contact him via email at maksim[at]tiket2.com.